The developer is well known in the United States for the construction of modern apartments in various locations. In late 2013, the organization partnered with a former National Basketball Association player called Shaquille O’Neal to establish a modern residential apartment in Newark. The star was born in the area and was passionate about restoring its glory. According to him, it was in better condition when he was growing up.

The apartment would have 238 residential houses and was to be constructed close to the local train station. For security purposes, the building would have a 24/7 doorman lobby. It would also have a spacious parking lot for the residents’ use. An elevator would also be fitted to ease movement and access to the lobby. The Aspire would include a spacious yoga and fitness facility. A club would also be incorporated where the residents can rest after their work.

At a tender age, Shaquille O’Neal spent most of his time in the local movie theatre and a club for the local boys and girls. The star was to provide the required amount of money in form of a loan while Boraie Development would use its expertise and political connections to ensure the success of the project. The company offers several services that are aimed at transforming the real estate industry in urban areas.

The leader of Boraie Development expressed his excitement after the partnership and was of the opinion that it would open up the area. Mr. O’Neal was also involved in a renovation project in partnership with Boraie Development in 2012 for a local theatre. The renovation cost about $7 million. Many other New Jersey cities are also expected to benefit from the partnership through the construction of modern commercial and residential properties in the market.